Product Marketing Manager

We do not just make simple & beautiful mobile games, we dream about exceptional design and crafting wonderful experiences. We’re an eclectic group of creative problem solvers working together to have fun and make great things that delight millions of people around the world.

We’re careful & deliberate. We ask a lot of questions along the way. We iterate on our successes (and our failures) and strive to push the boundaries of quality in every aspect of our creations. We make sure that every interaction, animation, color, word, light, sound, and pixel in our games exists with intention.

We’re not rockstars or ninjas; we don’t crunch or glorify burnout. We’re just smart, dedicated, fun-loving, and take immense pride in our work. We believe in true work/life balance and don’t take ourselves too seriously. We see our responsibility to our players as a privilege and believe solving even the smallest problems can have big impacts.

If you read that and thought, “that feels a lot like me” – then we should talk. We love meeting people that are curious, inventive, detail-oriented, and excellent at what they do.

About You

You are experienced in product marketing, brand storytelling, and building highly engaged customer relationships. You are comfortable in an autonomous environment and are able to spot opportunities to make the player experience the best it can be. You have a strong passion for crafting messaging and features that speak to customers and drive desired outcomes. You have a knack for storytelling, a drive to create and test winning communication, and insist on honesty and integrity in player communication. You immerse yourself in the competitive landscape and identify ways to ensure we are not only at parity with our peers, but that we’re creating the best possible experience for players in our segment. You’re a key player in the design process, advocate for our players, and inspire others to build exciting experiences.

Duties and Responsibilities

• Deeply understand our players and their relationship with our apps, features, and product ecosystem — advocate and evangelize on their behalf.
• Be a representative of the market to the product teams through discovery and delivery phases — the positioning, the messaging, and go-to-market strategies. 
• Engage deeply with product teams to understand their capabilities, limitations, and the competitive landscape. 
• Promote products and product features to our audience, new and existing.
• Propose and manage in-app feature messaging to increase feature engagement.
• Manage messaging and marketing efforts between Brainium and the rest of Play Studios, including loyalty services, player rewards, ASO, creative management, UA monitoring, etc.
• Manage coordination of cross-promotional efforts within our portfolio and with the rest of Play Studios (approval of creatives, planning, message conditions, etc.) and performance monitoring.
• Discover where market opportunities exist, how we can differentiate from competitors, how we can effectively acquire and engage new players, and help ensure we have the channels and capabilities required to get the product to our players.
• Create and test copy across all communication channels to provide a voice for the product both internally and outside of the company (socials, brand partnerships, re-engagement campaigns, etc.)

Requirements

• 2+ years experience in product growth, user acquisition, or CRM with consumer-facing products.
• Experience building multi-channel messaging campaigns (Push, In-App, Email, etc,)
• Experience with advanced CRM platforms (e.g. Braze, SalesForce, Hubspot, etc.)
• Ability to design, test, and analyze marketing/messaging to optimize outcomes
• Proven self-starter — if there’s a problem to solve, or improvement to be made, get after it.
• Demonstrated ability to work in a creative, collaborative, fast-paced work environment
• Able to give and take constructive feedback in a professional manner
• Self-direction, drive, and leadership
• Background in, and passion for gaming strongly preferred
• Ability to work in Portland, Oregon

 Benefits and Perks

• 100% health benefit premiums for you and your dependents
• 401K match and Restricted stock units
• Working in a cutting-edge, ever-evolving industry alongside a team of very nice, incredibly talented people
• Flexible schedules and an awesome pet-friendly office in Portland’s Pearl District
• Lots of snacks, weekly lunches, and as much cold brew/kombucha/sparkling water as you can drink.
• Legitimate respect for work/life balance (seriously…we don’t do 60-hour weeks or crunch time)
• A whole host of other awesome benefits to make sure you’re taken care of and feel valued

About PLAYSTUDIOS

PLAYSTUDIOS is the developer and operator of award-winning free-to-play casual games for mobile and social platforms. The company’s collection of original and published titles is powered by its groundbreaking playAWARDS loyalty marketing platform, which enables players to earn real-world rewards from a portfolio of global entertainment, retail, technology, travel, leisure, and gaming brands across 17 countries and four continents. Founded by a team of veteran gaming, hospitality, and technology entrepreneurs, PLAYSTUDIOS brings together beautifully designed mobile gaming content with an innovative loyalty platform in order to provide its players with an unequaled entertainment experience and its partners with actionable business insights. To learn more about PLAYSTUDIOS, visit playstudios.com

PLAYSTUDIOS is an equal opportunity employer. Applicants will be considered regardless of their sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), race, age, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sexual orientation, gender, gender identity, gender expression, military or veteran status, or other protected category under the law. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

California Residents: Please review our California HR Data Privacy Policy for information about our data practices.